RASMUS KEGER

I’m originally from Stockholm, Sweden, where I was born and raised. Early in my career I felt a strong pull to explore opportunities beyond my home country, which led me to move to the United States. I spent nearly a decade living and working in New York City, collaborating with some of the industry’s most respected agencies including R/GA, McCann, and helping start MING (later acquired by MDC Partners).

During that time, I worked on innovative campaigns for globally recognized brands such as Nike, Converse, Ikea, Polaroid, Bacardi, Chevrolet, Coca-Cola, Volvo, and Google. Much of the work combined PR-driven ideas, technology, and design to create campaigns that stood out and pushed creative boundaries.

After almost ten years in the U.S., I returned to Sweden, where I’ve worked with forward-thinking companies including Doconomy, AKQA, and Einride. These experiences have shaped my approach to building impactful ideas that connect with audiences and drive global business value.

My work has been recognized at leading industry awards including Cannes Lions (Grand Prix and Gold), The One Show, Clio Awards, D&AD Yellow Pencils, and the ADC.

I currently serve as Chief Creative Officer at Navisalma Design.

Contact: rasmus.keger@gmail.com

COMPANIES

R/GA (NEW YORK)
MCCANN (NEW YORK)
MING (NEW YORK)
EDELMAN (SWE)
IGNITE (SWE)
DOCONOMY (SWE)
AKQA (SWE)
EINRIDE (SWE)
NAVISALMA DESIGN (SWE)

AWARDS

HONORED AT EVERY MAJOR AWARD SHOW INCLUDING GRAND PRIX & GOLDS CANNES LIONS. YELLOW PENCILS D&AD. GOLDS AT THE ONE SHOW. GOLD AT THE CLIO AWARDS. GRAND PRIX & GOLD AT THE EUROBEST.

CLIENTS

NIKE BASKETBALL / NIKE RUNNING / NIKE+ CONVERSE / GOOGLE / EINRIDE / EQT / VOLVO / CHEVROLET / BACARDI / IKEA / COCA COLA DOCONOMY / CHAPSTICK / SWEDISH MATCH / COOP / POLAROID / SMITH EYEWEAR /  BRICKELL CITY CENTRE – SWIRE PROPERTIES / LEGORA / ERTZY GREENELY + MORE  



CANNES LIONS
GRAND PRIX – SDG 2021
GOLD - CANNES LIONS, PR
GOLD - CANNES LIONS, PR
BRONZE - CANNES LIONS, PR
BRONZE - CANNES LIONS, MEDIA
BRONZE - CANNES LIONS, CYBER
BRONZE - CANNES LIONS, CYBER
SHORTLIST - CANNES LIONS, PROMO & ACTIVATION
SHORTLIST - CANNES LIONS (CREATIVE DATA)
SHORTLIST - BUSINESS TRANSFORMATION
SHORTLIST - DIRECT
SHORTLIST - DIRECT

ONE SHOW
GOLD - ONE SHOW ENTERTAINMENT
GOLD - ONE SHOW ENTERTAINMENT
GOLD - ONE SHOW STUDENT CLIENT PITCH
GOLD - ONE SHOW STUDENT INTEGRATED
GOLD - IP & PRODUCTS: EXPERIMENTAL / INTERNAL PROJECTS / R&D
GOLD - BEST IN DISCIPLINE IP & PRODUCTS: EXPERIMENTAL
SILVER - ONE SHOW CC ONLINE
SILVER - 2030 CALCULATOR
FINALIST - ONE SHOW INTERACTIVE
BRONZE - ONE SHOW INTERACTIVE (MOBILE UX)
BRONZE - 2030 CALCULATOR
BRONZE - 2030 CALCULATOR
FINALIST - ONE SHOW INTERACTIVE
MERIT - ONE SHOW INTERACTIVE (DIRECT / MOBILE) 
MERIT - ONE SHOW INTERACTIVE
MERIT - ONE SHOW INTERACTIVE
MERIT - ONE SHOW INTERACTIVE

FUTURE LIONS
GOLD - CANNES FUTURE LIONS
FINALIST - CANNES FUTURE LIONS 

CLIO AWARDS
GOLD - CLIO, INTEGRATED
BRONZE - CLIO, INTERACTIVE
BRONZE - CLIO, CONTENT & CONTACT
FINALIST - CLIO, INTERACTIVE

TIME MAGAZINE
TIME Magazine’s 2022 Best Inventions – 2030 Calculator

YOUNG GUNS AWARDS
YOUNG GUNS OF THE YEAR - YOUNG GUNS 2012
GOLD - YOUNG GUNS, DIGITAL, VIRAL
GOLD - YOUNG GUNS, DIGITAL, DIGITAL VISION
SILVER - YOUNG GUNS, PR, BEST USE OF SOCIAL MEDIA
WINNER - YOUNG GUNS, 20GUNS
WINNER - YOUNG GUNS, 20GUNS
RUNNER-UP - YOUNG GUNS OF THE MONTH, JANUARY
RUNNER-UP - YOUNG GUNS OF THE MONTH, MAY

EUROBEST
GRAND PRIX 2020
GOLD 2020
SILVER - EUROBEST (MEDIA) IKEA
BRONZE - EUROBEST COOP
SHORTLIST – ELECTRIC BEER


NEW YORK FESTIVALS
FINALIST - NEW YORK FESTIVALS, DIGITAL
FINALIST - NEW YORK FESTIVALS, AVANT GARDE
BRONZE - NEW YORK FESTIVALS, DIGITAL

FACEBOOK STUDIO AWARDS
BRONZE - FACEBOOK STUDIO AWARDS
FINALIST - SXSW INTERACTIVE, MUSIC

DANISH INTERNET AWARDS
GOLD - DANISH INTERNET AWARDS (RETAIL) IKEA
GOLD - DANISH INTERNET AWARDS (BEST USE OF MOBILE TECHNOLOGY) IKEA
FINALIST - DANISH INTERNET AWARDS (MOBILE PLATFORM) IKEA

SABRE AWARDS
GOLD - OLD MILK COOP
GOLD - OLD MILK COOP

GLOBAL SABRE AWARDS
2019 GLOBAL SABRE AWARDS WINNERS - OLD MILK COOP

CREATIVE CIRCLE AWARDS
SILVER - CREATIVE CIRCLE AWARDS (DIRECT AND PR / DIRECT) IKEA
SHORTLIST - CREATIVE CIRCLE AWARDS (DIGITAL /
BRAND DRIVEN APPS AND UTILITIES) IKEA

LONDON INTERNATIONAL AWARDS
GOLD - LONDON INTERNATIONAL AWARDS, DIGITAL
SILVER - LONDON INTERNATIONAL AWARDS, DIGITAL
FINALIST - LONDON INTERNATIONAL AWARDS, DIGITAL

D&AD
YELLOW PENCIL
YELLOW PENCIL - 2030 CALCULATOR
GRAPHITE PENCIL 2030 CALCULATOR
WOOD - 2030 CALCULATOR
GRAPHITE PENCIL DIRECT RESPONSE/DIGITAL
WOOD PENCIL / DIGITAL ADVERTISING / USE OF SOCIAL MEDIA
WOOD PENCIL / CUSTOMER EXPERIENCE TRANSFORMATION
WOOD PENCIL WOOD PENCIL / IMPACT / ADVERTISING/BRANDS
WOOD PENCIL WOOD PENCIL / DIGITAL DESIGN / SERVICE DIGITISATION
WOOD PENCIL WOOD PENCIL / DIGITAL DESIGN / CREATIVE USE OF DATA SHORTLIST SHORTLIST / DIGITAL / CREATIVE USE OF DATA
SHORTLIST SHORTLIST / DIGITAL / CREATIVE E-COMMERCE
SHORTLIST SHORTLIST / DIRECT / DIRECT INNOVATION
IN-BOOK (BRONZE) - D&AD, INTERACTIVE


WEBBYS
GOLD - PEOPLE'S CHOICE - WEBBY AWARDS
GOLD - PEOPLE'S CHOICE - WEBBY AWARDS
WEBBY AWARDS - NOMINATION (WEBSITES / SPORTS) 
NOMINATED - WEBBY'S, BEST USE OF SOCIAL MEDIA
NOMINATED - WEBBY'S, EXPERIMENTAL AND INNOVATION
 

COMMUNICATOR AWARDS
GOLD  - COMMUNICATOR AWARDS (WEBSITES / EXPERIMENTAL)
SILVER   - COMMUNICATOR AWARDS (WEBSITES / EXPERIMENTAL) 

FWA
FWA SITE OF THE DAY - JUNE


ART DIRECTORS CLUB
GOLD - ART DIRECTORS CLUB, DIGITAL

W3 AWARDS
SILVER - W3 AWARDS - SPORTS

EPICA
GOLD - EPICA (APPS) IKEA
BRONZE -  EPICA (PROMOTIONS & INCENTIVES BRONZE) IKEA
BRONZE - EPICA (MEDIA INNOVATION) IKEA

THE BIG WON
TOP 10 PR CAMPAIGNS 2012 - THE BIG WON

CREATIVE REVIEW
CREATIVE REVIEW THE ANNUAL SELECTED

YCN
WINNER - YCN AWARDS